Opportunity Description
Do you love the Catholic Church, have a passion for data, and want to be part of an amazing team? eCatholic is growing and we're looking for the next great candidate to join our 100% remote team. We've got a great Catholic culture and a fun working environment!
eCatholic is seeking a detail-oriented and analytical Marketing Data Operations Specialist to join our growing marketing team. This role will be instrumental in maintaining data integrity within our HubSpot platform and leveraging data-driven insights to drive targeted marketing campaigns, cross-sell, and upsell opportunities. The ideal candidate will possess a strong background in data management, exceptional analytical skills, and past exposure to marketing.
What You'll Be Doing
Key responsibilities for this role:
Data Management and Integrity:
- Own and manage the data within HubSpot, ensuring accuracy, consistency, and completeness of information
- Implement and maintain data quality standards, processes, and best practices to minimize errors and duplicates
- Regularly audit and clean databases to eliminate outdated or irrelevant records
- Troubleshoot and resolve data-related issues, discrepancies, and inconsistencies in a timely manner
- Work with in-house developers to maintain integrations between HubSpot and internal data sources
List Creation and Segmentation:
- Collaborate with marketing stakeholders to understand campaign objectives and target audience criteria
- Utilize HubSpot's segmentation and list-building capabilities to create targeted email lists and audience segments
- Conduct data analysis and segmentation to identify cross-sell and upsell opportunities among existing contacts and clients
- Optimize list hygiene and segmentation strategies to improve campaign performance and deliverability
- Work with customer success to identify automated touch points throughout the client lifecycle to reduce churn and promote cross-sells
Marketing Automation Support:
- Assist in building and maintaining marketing workflows and automation processes in HubSpot
- Work closely with the content team to identify trigger events and criteria for automated workflows
- Test and optimize workflows, emails, and messaging with the content team to ensure seamless execution and alignment with marketing goals
- Monitor performance metrics and provide insights to enhance workflow efficiency and effectiveness
Data Analysis and Insights:
- Analyze marketing data and metrics to identify trends, patterns, and opportunities for optimization
- Generate reports and dashboards to track key performance indicators (KPIs) and measure the impact of marketing initiatives
- Create reports and dashboards for other teams
- Provide actionable insights and recommendations to drive informed decision-making and strategy development
- Support the sales team by providing data insights and ensuring deal data stays accurate
- Collaborate with cross-functional teams to leverage data insights for targeted marketing campaigns and client engagement efforts
Continuous Improvement and Training:
- Stay current with industry trends, best practices, and emerging technologies in data management and marketing automation
- Identify opportunities for process improvements and automation enhancements to streamline workflows and increase efficiency
- Maintain clean, streamlined data by identifying data that should be in HubSpot and any old data that can be removed
- Provide training and support to team members on data management best practices, HubSpot functionalities, and marketing automation tools
- Create standard operating procedures for manual data entry by other teams
What We're Looking For:
Below is the list of qualifications we are looking for in the ideal candidate.
Qualifications:
- Bachelor's degree in Business Administration, Marketing, Information Management, or related field
- 2+ years of experience in data operations, database management, or marketing analytics, preferably in a SaaS or technology company
- Proficiency in HubSpot or similar marketing automation platforms. Experience working with HubSpot is a huge plus
- Analytical skills with the ability to interpret complex data sets and extract actionable insights
- Attention to detail and organizational skills, with a focus on data accuracy and integrity
- Understanding of marketing principles and strategies, with a customer-centric mindset
- Effective communication and collaboration skills, with the ability to work cross-functionally
- Proactive problem-solving abilities and a continuous improvement mindset
- An understanding of hierarchical structures within the Catholic Church
Join our team and play a crucial role in harnessing the power of data to drive impactful marketing campaigns and enhance client engagement at eCatholic. If you're passionate about data-driven marketing and have the skills to drive results, we want to hear from you!
Who Should NOT Apply:
If you are looking for a "J-O-B" to punch a clock and collect a check, this opportunity is not for you. If you're not a team player and if you don't like to "bring it" everyday, you won't fit in here.
Benefits and Location
This role is a full-time position with salary (commensurate to the responsibilities of the role and qualifications of the candidate) and includes retirement benefits. This is a fully remote, work-from-home position.
- Join our friendly, hard working team that is excited to serve the Church each day
- Competitive salary and professional growth opportunities
- Fully remote, work from home
- Paid time off and sick time
- Health, Dental, and Vision benefits
- 401k with match
eCatholic is a fully-remote company with team members spread out around the country. We are a multi-time member of the Texas A&M Aggie 100, recognizing the 100 fastest-growing, Aggie-owned companies in the world.
How to Apply
To apply, please send the following to JoinOurTeam@eCatholic.com:
1. Create a 3-5 minute video telling us why you're interested in this opportunity, including:
- Briefly tell us about yourself
- What makes you tick?
- What sets you apart from everyone else that's interviewing?
2. Your resume and cover letter
Job Type: Full-time
Pay: $60,000.00 - $65,000.00 per year
Benefits:
- 401(k)
- 401(k) matching
- Dental insurance
- Health insurance
- Vision insurance
Experience level:
Schedule:
Work Location: Remote